Social Networking most of the people on the web are familiar with this term. But there so many networking sites that you can join to promote your blog and drive traffic from. Some social networking sites are popular across a broad global audience, but others appeal to smaller niche audiences or specific regions of the world. This article provides you information where you can join the conversation, build relationships, and promote your blog and grow your audience or get a good customer base for your blog or website.
With over 1.5 billion active monthly users worldwide, Facebook is top most popular social networking site. With it, you can not only connect with friends and family but also share links and information regarding your blog.
With Facebook not only you can create your profile but also it provides you an option to create your own facebook page and also your own facebook group.
Here you can get the in-depth difference between a Facebook profile, Facebook Page, and a Facebook Group.
Think of a Facebook Profile as your personal page that gives a quick summary of you. It has information about you. It’s also a place to post your status and a status can express what you are doing, thinking, feeling, etc. Some of the ways you can personalize your profile include:
- Using a fun cover photo or profile picture.
- Write a snappy bio.
- Include photo albums.
- Include your workplace.
- Include your hometown.
- Add your family members.
- Create an interest list.
- Update your marital status.
- What you’re looking for: Friendship, Networking, Men, Women.
You can add as much or as little information as you like. But the more you can add to your Facebook profile, the more others will feel they have a sense of who you are. Remember, Facebook profiles are meant to be a representation of you as an individual.
A Facebook Pages are designed to be the official pages for business, organizations, celebrities/public figures, TV Shows, and so on. They allow public figures, businesses, organizations, and other entities to create a public presence on Facebook. These pages are public to everyone on Facebook, and by liking these pages, you will then receive updates on your News Feed about them.
Facebook Groups are designed for people with common interests and opinions to connect in a smaller forum. Groups allow Facebook users to come together and share content that is related to their interests. Anybody who creates a group can decide whether to make the group public for anyone to join, require admin approval for members to join, or make a group private by invitation only.
Google Plus is Google’s approach to a social networking site. It’s similar to Facebook but works with a Google account (so it works if you have a Gmail or YouTube account) and of course, doesn’t look quite the same. Google+ is a good way to promote your blog because it features large images and short snippets of text that your followers can quickly skim through while on their own profiles. It’s easy for others to share, like and comment on posts about your blog, and since you can reach the public too, you might find that random strangers are led to your Google+ posts through a Google search.
With over 500 million users, LinkedIn owned by Microsoft is the most popular social networking site for business people. It’s a great place to network with business people and even promote your blog. LinkedIn is a social network for professionals. Whether you’re a marketing executive at a major company, a business owner who runs a small local shop or even a first-year college student looking to explore future career options, LinkedIn is for anybody and everybody who’s interested in taking their professional life more seriously by looking for new opportunities to grow their careers and to connect with other professionals.
What You Can Use LinkedIn For
Use your profile as your resume. Your LinkedIn profile basically represents a more complete resume. You can include it as a link perhaps in an email or your cover letter when you apply to jobs. Some websites that allow you to apply to jobs will even allow you to connect to your LinkedIn profile to import all your information.
Find and apply to jobs. Remember that LinkedIn is one of the best places to look for job postings online. You’ll always get recommendations from LinkedIn about jobs you may be interested in.
Find and connect with new professionals. It’s great to get back in touch with old colleagues and connect with everyone at your current workplace who may also be on LinkedIn, but what’s even better is that you have the opportunity to discover new professionals either locally or internationally that may be able to help out with your professional endeavors.
Blog about what you know. LinkedIn’s very own publishing platform allows users to publish blog posts and gain the opportunity to have their content read by thousands. Published posts will also show up on your profile, which will increase your credibility in related fields that are relevant to your professional experience.
MySpace might have lost most of its popularity in recent years due to the other big social networking sites that are around, but it’s still another way you can connect and promote your blog online for free. MySpace has grown into a complex site where users can create profiles, including photographs, blog s, music or movie preferences. Other features of the site include chat room s, forums, classified ads, newsgroup s and a venue for sharing videos or music.
Each user can choose to invite friends to create profiles or link to existing ones, creating a social network that can be exponentially expanded as users with similar tastes, interests or shared friends are discovered and added. Extremely popular with bloggers and also teenagers and a great place for blog promotion.
YouTube — the largest and most popular video-based social media website — was founded on February 14, 2005, by three former PayPal employees. It was later bought by Google in November 2006 for $1.65 billion. YouTube has over 1 billion website visitors per month and is the second most popular search engine behind Google. It is the best place where you can promote your Video Logs and gather a big audience.
This platform consists of digital bulletin boards where businesses can pin their content. Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as more than half of its visitors are women. And a great way to promote your blog links and graphics so that your blog can gain a great amount of traffic.
Tumblr is one of the most difficult to use social networking platforms, but it’s also one of the most interesting sites. The platform allows several different post formats, including quote posts, chat posts, video and photo posts as well as audio posts, so you are never limited in the type of content that you can share. Like Twitter, reblogging, which is more like retweeting, is quick and easy.
BlackPlanet markets itself as “the largest black website in the world.” With tens of millions of users, the site has a huge African American audience that could be the perfect fit for many bloggers.
If you think BlackPlanet might be the perfect place for you to promote your blog for free, check it out on a computer or through their mobile app and join in the discussions and connections that can be quickly made.